Reduction would help extra investment in jobs and wages says Web Adventure Park
Janice Dunphy, owner of the Web Adventure Park, writes about how the business would like use the opportunity of lower Tourism VAT to create new jobs and increase wages:
The family owned Web Adventure Park in York has been operating since 2004 and now employs over 65 employees. We have a huge indoor play centre, outdoor park, petting farm, high ropes centre, nursery and hair and beauty business. The business is very tightly managed and is extremely dependent upon high visitor numbers due to the low entrance prices, but then paying 20% VAT means cuts have to be made.
If the Cut Tourism VAT campaign was to be successful the first item we would address is staff wages. We are unable to pay many of our younger staff members much above minimum wage, and this is an issue with staff retention. We cannot afford to compete with retail wages and loose good team members through this. We would also employ more staff and offer training packages, to encourage people into the leisure industry. This would improve customer service and drive customer numbers.
Another area we would invest in is the expansion of the business, if we had the additional money saved we would look to open a second site, this has been our long term goal but at present all out of our profit is reinvested in the present site to keep the offering fresh and attractive. By opening a second site we would aim to employ a similar number of staff.
The cut in Tourism VAT would allow us to improve the lives of our present team, but also offer employment in another area, typically young and unskilled. We would not have to raise entrance prices but offer a superior product which would be more sustainable.
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